Xiaomi is one of the most revered smartphone brands across the globe. It is basically a Chinese company which deals with electronic items. However, the brand eventually ventured into the Smartphone segment, and since then, there was no looking back for the company. The company has it’s headquarter in Beijing, but it has registered its mark in various countries owing to the variety of Smartphones with the latest technology. Due to the increased demand of Smartphone and the quality of the devices it offered to the buyers, today it will not be exaggerated to say it is the time of the Xiaomi brand smartphone only.
It was not long back when the company entered the Indian market in the year 2014 and within a short span of time; it took the market by storm. Xiaomi phones have been capturing a huge market share giving other brands a run for their money. Each series which has been introduced by the brand till date has something new and exciting to offer. It has been launching handsets that are packed with distinct features which are difficult to spot in any other brand. One of the major USP of Xiaomi phones is the affordability aspect. The brand offers excellent Smartphones at low and mid-price range. Understanding the market, the mindset of the buyers and changing trend the company has launched various models in the market.
The Redmi and Mi series of Xiaomi have been quite popular among the people making the phones from series a huge hit. Each device from the series is stylish sleek and packed with impeccable features which makes them worth every penny. Now, the brand is geared up to introduce its brand-new handset in the Mi series with Xiaomi Mi 5C. Before the launching of this device only the market experts believe it as a huge success in the coming days, and hence the rivals also have pulled up their socks to counter the device and fight to save their market share in the smartphone markets worldwide.
The device is expected to be launched in Indian markets by 5th June 2017. There are many phones that are expected to be launched during the same phase, but Mi 5c has already garnered huge expectations from people owing to the exemplary performance of previous handsets from the Mi series. It is interesting to know why there is so much buzz in the smartphone market regarding this device. Well to know it one needs to know the device in detail.
Let’s have a look at the features, specifications, and price of Xiaomi Mi 5C:
Display and Screen
Like any other device from the Xiaomi Mi series, the 5C too is a classy and stylish phone with a sleek body. The dimensions of the device consist of 144.4 x 69.7 x 7.1 mm i.e. 5.69 x 2.74 x 0.28 inch. The handset weighs around 135 grams which makes it a lightweight phone. The Mi 5C is a dual SIM phone with Nano SIM slots. It flaunts an IPS LCD capacitive 5.15-inch touchscreen with 72.6% of the screen to body ratio. The Mi 5c is enabled with a resolution of 1080 x 1920 pixels with 428 PPI density. The device recognizes multi-touch. Hence it is easy to operate and quite flexible for the users who need to use it with speed.
The device is available in 3 exclusively classic colours of Black, Rose Gold and Gold.
The software of Mi 5c is one of the major attractions and plus point of the device. The device runs on latest Android version 7.1 Nougat. It is supported by Xiaomi surge S1 chipset along with a powerful Octa-core (4x 2.2 GHz Cortex- A53 and 4x 1.4 GHz Cortex- A53) processor with Mail-T860MP4 GPU.
The camera is again one of the major strengths of the Mi 5c device. The handset is enabled with a 12 MP rear camera, f/2.2, 27 mm with phase detection and autofocus along with LED flash. It offers a wonderful 8 MP, f/2.2, 27mm front camera for selfies. The video recording at Mi 5c can be done at 1080p@30 fps. Other features of the camera include touch focus, HDDR, geo-tagging, and panorama. Hence for the users who love to have a camera equipped with numerous facilities, this device can be a perfect choice.
Storage and Battery
The device offers a decent internal memory of 64 GB along with 3GB RAM which offers great efficiency. However; it has to be noticed that the device doesn’t offer any expansion capacity for memory which is quite rare to find in any Smartphone these days.
The device is equipped with a non-removable Li-ion 2860 mAh battery which is said to offer great sustainability. The storage and battery are major factors contributing to the buying decision, and Mi 5c does fairly good on the front.
The Xiaomi Mi 5c price in India is expected to be somewhere around 14990 which makes its positioning in the middle segment. There are few decent phones from brands like Moto, Micromax, Samsung, Lenovo and Vivo in the same range. Hence there are chances of competition, but Mi 5c has its specifications as its strength which can help in overcoming the competition. The company has its history that the buyers can rely on and hence there are chances that the buying trend may change in favour of the company.
The new Xiaomi phone definitely looks promising, however; one can’t ignore the fact that it might face competition from many other brands. Still, the device has the edge over others in terms of the Battery endurance capacity, great configuration as well as the powerful fingerprint sensors. The non-expandable memory of the device can be a huge drawback for people who need extra space and look for devices with memory expansion. Also, the device is equipped with a non-removable battery. Overall, the device is a must buy for people who are looking for a budget phone at a mid-range price.